With over a decade of experience working on globally recognized teams in the high-end luxury sector, Sean McPeak now serves as a founding member of Empire Collective at SERHANT. He has sold more than a half-billion dollars in resale and new development property, and he has a successful track record of negotiating some of NY’s priciest listings.
Nicknamed “The Listing Doctor” his approach to selling the unsellable is unrivaled. Sean is an expert in video and viral social media marketing across all platforms—leveraging influencer marketing, event activations, public relations, and viral marketing—garnering millions of views and accelerating the deal in days, not months. Sean has been featured in the NY Times, Yahoo Finance, Market Watch, Mansion Global, NY Weekly, Inman.com and Luxury Lifestyle Magazine.
Award-winning for his innovative, breakthrough campaigns, including the Inman Golden “I” Club and RISMedia 2020 Trendsetter Award, he has built his reputation as a catalyst for change and unconventional approaches to real estate. As a frequent voice and thought leader at events, podcasts, and in the press, he is also a “Sell it Like Serhant” mentor to Pro-Level broker owners and 7-figure team leaders. Sean is also the visionary and creator of the TROPHY Listing System, a revolutionary and proprietary platform to help clients find the property that speaks to their soul, not simply their wallet.
With Manhattan as his playground, works hard and plays harder, hosting the first-of-its-kind NFT party and crypto event in NYC. A viral marketing expert, his network of influencers draws millions of views to client properties.
Sean invests his time by raising capital for real estate developers and proptech projects in NYC and nationally. He also volunteers with Operation: Heal Our Heroes, a non-profit that provides mental health services for combat veterans, CityLax, and Pawsability Dog Club. A former Division I lacrosse 4-year scholarship athlete at Siena College, NY, Sean enjoys staying active and traveling NYC in search of new restaurants to review.
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March 20, 2025
"Realtors share their advice on what's hot, and what's not, in the Sunshine State."
November 1, 2023
In a remarkable and groundbreaking turn of events in the world of NYC real estate, Ryan Serhant, Jordan March, and Sean McPeak have recruited Alex Heydt and the Heydt Team, one of the most sought-after broker teams at Compass. This strategic alliance marks the birth of the Empire Collective, a powerhouse real estate team whose collaboration is poised to make waves and ripples of excitement in the real estate industry. Alex Heydt and the Heydt team, a top-performing team at Compass, bring an impressive track record of over $300 million in sales and a portfolio of satisfied clients to create the Empire Collective. Heydt's reputation is built on his presence in the priciest listings sold in the West Village, Soho, and Tribeca. He is known for meticulous attention to detail, excellent negotiation skills, and a keen understanding of the luxury real estate market. His inclusion in the team is a strategic move that significantly bolsters the collective capabilities of this powerhouse team. He recently sold 29 Downing, a townhouse in the West Village, for approximately $10 million and is representing the sale of 62 Beach St apt 3AB for $11,995,000. He also brings along new development expert Rhiannon Lazzerin. Jordan March is a 15-year veteran in the real estate industry, having previously held the position as a managing director at NYC leading brokerages like LG Fairmont, Bond New York, Mirador Real Estate, and most recently, the McPeak Team. He managed approximately 1,000 agents over his career. He is known for his innovative approach to disrupting real estate in the digital space, consistently achieving significant success in the building of various companies and a strong presence transacting within the luxury market, currently with over $1 billion in successfully closed sales throughout his career. With his previous experience of scaling companies and the ability to spot market trends with a genuine commitment to redefining how to provide top-notch service to his clients, Jordan March is a well-known name synonymous with success in the NYC real estate industry. Jordan brings along leasing expert Geoffrey Garcia. Sean McPeak and his team, with 13 years of experience, are celebrated as one of the top-grossing teams in New York State. He is renowned for his creative and innovative real estate strategies, showcasing their ability to adapt to market changes and foresee shifts, which has made him a highly sought-after expert in the luxury market. He brings in Boston industry veteran Jorge Sariego and new development agent Lauren Snisky. Ryan Serhant, CEO of SERHANT, is already a household name in the real estate world. He is renowned for his record-breaking sales, charismatic salesmanship, and his prominent role in the popular TV show "Million Dollar Listing New York." With an impressive track record of $6 billion in real estate sales, he is a trusted advisor to the highest net-worth clients globally. Notably, he currently represents the exclusive listing of the Penthouse at Central Park Tower 217 East 57th St., also known as "The Tallest Residence in the World," which is listed for approximately $200 million. The Empire Collective aspires to harness the collective strengths and expertise of its founding members. By combining their unique skills and resources in both technology and media and transacting in the luxury sector, they intend to offer a level of service that sets new industry standards. With a sharp focus on technology innovation, a wealth of experience, and an unwavering commitment to client satisfaction, they are primed to chart a new course in the real estate landscape. This strategic alliance is expected to usher in a fresh wave of innovation and client-centric approaches to the real estate sector. The Empire Collective Team's vision is nothing short of dominating the real estate market and, with this progressive team structure, providing unmatched services to further deliver extraordinary results. This collaboration is poised to redefine the standards of service in the way their team structure will operate in the luxury real estate sector. The Empire Collective is setting out on an exciting journey, and both industry experts and clients are eagerly looking forward to the innovative solutions and remarkable marquee listings that this dynamic team is poised to provide. Thanks to this exceptional partnership, the future of real estate is taking a bold and visionary leap forward. About The Empire Collective The Empire Collective Team is on a mission to redefine excellence in the world of real estate, specializing in premier properties across Manhattan, the Hamptons, and Miami. Their commitment is to provide an exceptional experience when buying or selling dream properties, from Soho lofts to West Village townhouses and Upper East Side coops. They stand out by partnering exclusively with only top-tier brokers, prioritizing speed, maintaining transparency, and leveraging their extensive network to ensure properties receive more exposure than other leading teams industry-wide. With a combined sales volume of $1.5 billion, they bring deep experience, innovative tools and a passion for excellence to the dynamic real estate market. Empire Collective is not just a real estate team, but lifelong partners are dedicated to helping clients achieve their real estate aspirations and growing their "empire." About SERHANT SERHANT, led by the visionary founder of the #1 real estate sales team in New York and the world's most influential real estate brokerage brand, is a pioneering real estate firm poised for the future. Rooted in a holistic approach, SERHANT integrates media, branding, and cutting-edge technology departments to supercharge sales growth in an ever-evolving market. Uniting a renowned training program spanning 100+ countries, an innovative in-house film studio, and a leading real estate brokerage, SERHANT is a transformative company dedicated to forging the industry's most iconic agents and reshaping the landscape of residential real estate sales.
January 10, 2023
From August 3-5, Inman Connect played host to some of the nation’s most influential figures in real estate.
