The SERHANT. Playbook: How to Sell Your Home Like a Luxury Brand
Discover how SERHANT. transforms listings into luxury brands through cinematic video, storytelling, and global reach to maximize your home’s value.
Brickell vs. SoHo: Which Lifestyle Fits You Best?
Compare Miami’s Brickell and NYC’s SoHo—two global icons of luxury living. Discover which lifestyle, market, and vibe fit your goals with SERHANT.
From Followers to Closings: How to Turn Instagram Into a Lead Machine
Learn how real estate agents can turn Instagram followers into clients with SERHANT.—authentic content, engagement, and strategy that converts.
How to Navigate the NYC Luxury Market Like a Pro
Learn how to navigate NYC’s competitive luxury real estate market—insider tips on brokers, negotiation, financing, and long-term value from SERHANT.
AI Is Repeating the SaaS Mistake. Most Companies Won’t See It Until It’s Costly and Too Late.
Real estate is entering its AI era, but most companies are repeating the mistakes of early SaaS adoption. SERHANT.’s VP of Engineering shares how to avoid fragmented ‘shadow AI’ and build the roles, governance, and strategy that turn AI into a high-ROI advantage.
Title Insurance Is Getting Disrupted... And It’s About Time
Ryan Serhant explores how title insurance is being disrupted by tech and consumer demand—what buyers, sellers, and investors must know.
Are you interested in buying or selling? Embark on your real estate journey today with one of our dedicated property experts.